Telephone surveying is one of the most common and effective methodologies when it comes to conducting research with the general population. These surveys can be very short and pointed or longer and more complex. The biggest advantage is that it allows respondents to provide more complete and substantive answers as well as ask for clarification and elaboration concerning their responses.

All telephone surveys are conducted from the firm's 26 station call centre located at 124 Street & 107 Avenue. The CATI (Computer Assisted Telephone Interviewing) system ensures quality control over all facets of data collection. Banister Research employs an excellent team of experienced surveyors, survey supervisors and data analysts that allows quick project initiation and delivery of survey results on time and within budget.